How can I tailor my advertising to the online video advertising market?

I have learned that you need to tailor your advertising to the market you are aiming for, and that you need different types of ads for different types of advertising media. I am hoping to start advertising on the internet, and I could really use some advice on how to tailor my advertising for the online video advertising market so that I don’t make any costly mistakes. Can anyone tell me where I might be able to get some help with this? Are there companies online that help you get started with internet video advertising? That would probably be easiest for me the first time around.

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31 December 2008 | Business

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